HollySys Unveils XMagital — a New Paradigm for Smart Plant Construction

Amid accelerating digital transformation and the growing demand for flexible, intelligent systems, HollySys officially launched its groundbreaking intelligent platform — XMagital — at a high-profile event in Xi’an on June 18, 2025. Designed for on-demand adaptability and user-defined flexibility, XMagital represents a major advancement in industrial intelligence. The launch event, which drew nearly a thousand attendees including industry experts, clients, and partners, showcased the platform's strategic vision, architectural breakthroughs, application potential, and ecosystem roadmap.

A Freely Definable System for Integrated Intelligence

XMagital is a next-generation intelligent system built on three core principles: native integration, open ecosystem, and comprehensive intelligence. Based on a unified platform, it freely defines five application clusters: Production Operations Control (POC), Quality, Health, Safety and Environment Management (QHSE), Production Planning and Scheduling (PPS), Enterprise Asset Management (EAM), and Business Decision Management (BDM). It provides industrial users with customized intelligent integrated management solutions, enabling them to break through the barriers and limitations of traditional single automation and information systems, flexibly configure and deploy as needed, and escape the "binding" cooperation predicament. This allows for rapid business expansion and upgrading. At the same time, it reconstructs the entire industrial production scene with AI intelligence, unleashes the multiplier value of intelligent applications, and helps enterprises operate efficiently.

Expert Insights and Interactive Experience

A highlight of the event was the expert-led exploration of XMagital's technical strengths and real-world applications. A dedicated technical session introduced its innovative architecture and demonstrated how it enables agile, customizable smart systems. Experts showcased use cases across refining, electronics manufacturing, and transportation infrastructure, highlighting XMagital's versatility in handling complex industry challenges. Live demonstrations brought these capabilities to life in both process and discrete manufacturing settings. Meanwhile, the launch of the XMagital.com ecosystem platform underscored HollySys' commitment to collaboration and openness. The exhibition area attracted significant interest, as attendees engaged hands-on with the system and held in-depth discussions with the HollySys technical team — reflecting widespread recognition of XMagital’s practical value and future promise.

Defining a New Era in Industrial Intelligence

XMagital marks a major milestone in HollySys' innovation journey and a pivotal step in the evolution of industrial intelligence. As a truly user-defined smart system, it significantly lowers the technical and financial barriers to building, operating, and upgrading intelligent infrastructure. By accelerating the transition from isolated AI functions to scalable, system-wide intelligence, XMagital enables enterprises to operate with greater agility, efficiency, and sustainability. HollySys will continue to invest in the core technologies and global ecosystem surrounding XMagital, working closely with customers and partners to explore the full potential of customizable industrial intelligence — and to shape a smarter, more adaptable future for global industry.